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Terms of Service

Effective date: April 28, 2026 · Last updated: April 28, 2026

These Terms of Service ("Terms") govern your use of araraseo.com (the "Site") and any SEO services provided by Arara SEO ("we," "us," or "our"). By accessing the Site or engaging our services, you agree to these Terms. If you do not agree, please do not use the Site or engage our services.

1. Use of This Site

You may use this Site for lawful purposes only. You agree not to:

  • Submit false or misleading information through our audit form
  • Attempt to gain unauthorized access to any part of the Site or its infrastructure
  • Scrape, copy, or reproduce Site content for commercial purposes without our written permission
  • Use the Site in any manner that could damage, disable, or impair its operation

2. Free Audit

The free SEO audit we offer is provided at no cost and with no obligation. It represents our good-faith assessment of your business's current search visibility based on publicly available information and the details you provide. The audit is informational only and does not constitute a guarantee of results. We reserve the right to decline to provide an audit at our discretion.

3. Paid Services

Paid SEO services are governed by a separate written agreement (a Statement of Work or Service Agreement) entered into between Arara SEO and the client prior to the commencement of any paid engagement. In the event of a conflict between these Terms and a signed Service Agreement, the Service Agreement prevails.

Unless otherwise specified in a signed Service Agreement:

  • Invoices are due within 14 days of issue
  • Work will not commence or continue on an engagement where an invoice is more than 14 days overdue
  • Either party may terminate an engagement with 30 days' written notice; fees for work completed up to the termination date remain due

4. Intellectual Property

All content on this Site — including text, graphics, logos, and code — is the property of Arara SEO and protected under Canadian copyright law. You may not reproduce, distribute, or create derivative works from Site content without our prior written consent.

Deliverables produced under a paid Service Agreement (audits, reports, schema markup, copy, etc.) become the client's property upon receipt of full payment for the relevant engagement.

5. Disclaimer of Warranties

The Site and all content on it are provided "as is" without warranties of any kind, express or implied. We do not warrant that:

  • The Site will be available without interruption or error
  • Any audit findings or recommendations will result in specific search ranking improvements
  • Search engine algorithms will respond to our work in any particular way or within any particular timeframe

SEO outcomes depend on factors outside our control, including search engine algorithm changes, competitor activity, and client-side implementation of recommendations.

6. Limitation of Liability

To the fullest extent permitted by applicable law, Arara SEO shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the Site or our services, including but not limited to loss of revenue, loss of data, or loss of business opportunity.

Our total liability for any claim arising under these Terms or a Service Agreement shall not exceed the total fees paid by you to Arara SEO in the three months preceding the claim.

7. Third-Party Services

We may recommend or integrate third-party tools or platforms (Google Search Console, Google Business Profile, schema validators, etc.) as part of our services. We are not responsible for the availability, accuracy, or terms of those third-party services.

8. Governing Law

These Terms are governed by and construed in accordance with the laws of the Province of British Columbia and the federal laws of Canada applicable therein. Any disputes arising under these Terms shall be subject to the exclusive jurisdiction of the courts of British Columbia.

9. Changes to These Terms

We may update these Terms from time to time. When we do, we will update the "Last updated" date at the top of this page. Your continued use of the Site after any changes constitutes acceptance of the revised Terms.

10. Contact

Questions about these Terms can be directed to:

Arara SEO
3083 East Kent Avenue North
Vancouver, BC, Canada
hello@araraseo.com
Arara SEO

Local search, done with the precision of an audit. HVAC and plumbing trades — Vancouver, Calgary, Edmonton, Winnipeg.

3083 East Kent Avenue North
Vancouver, BC
hello@araraseo.com

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