Tell us your business name, website, and city. We email you a full audit within 48 hours — your top 5 competitors, your current search position, the same 6 problems we look for on every HVAC and plumbing site, and the one fix we'd ship first.
Most "free audits" in this industry are autogenerated PDFs hooked to a 30-minute discovery call. Ours is a person looking at your site, your Google Business Profile, your top three competitors, and your visibility for the searches that actually drive calls in your city.
Inside the report:
No upsell deck. No 47-slide "discovery process." If we think a retainer makes sense, we'll say so. If we don't, we'll say that too.
Three steps. Same process every time. The deliverable lands in your inbox within two business days of your submission.
We pull the full list of pages Google has discovered, your Google Business Profile, your review counts across the platforms that matter (Google, Yelp, BBB, HomeStars), and the schema markup we can detect on your site. This is the "what does Google currently think of you" picture.
Same data, same format, side by side. You get to see the gap in pages, in reviews, in schema, in neighbourhood targeting. Gaps are the work. The biggest gap is usually the first thing to fix.
Every audit ends with one prioritized list. Item one is the highest-impact, lowest-effort move we'd make if we had your site for a week. The rest is ordered by impact-to-effort. You can act on it yourself or hire us — either is fine.
It's actually free. The catch — if you want to call it that — is that the audit doubles as our pitch. If we find something we can fix and you want help, you'll know who to call. If you'd rather take the report and hand it to your existing developer or marketing person, that's also fine. We'd rather build trust than play games.
Instant audits are autogenerated by tools like SEMrush or Ahrefs and shipped without anyone reading them. They flag 200 issues and rank none of them. Ours takes 48 hours because a person is doing the cross-referencing and writing the prioritization. That's the part that's actually useful.
We focus on Vancouver, Calgary, Edmonton, and Winnipeg because we know those local markets well. If you're elsewhere in Canada, fill out the form anyway. We'll still send the audit — we just may refer you to someone closer to your market for the implementation.
The methodology generalizes to any local service business. We've audited auto repair shops with the same framework. The patterns are slightly different by vertical, but the gaps tend to be the same kind: missing schema, thin neighbourhood content, weak Google Business Profile. Try us.
You get an automated confirmation immediately. Within 24 hours, you'll get a brief note from us confirming the audit is in the queue. Within 48 hours of that, the full PDF lands in your inbox. No phone calls, no scheduling pressure — unless you ask for a follow-up.
No to the first. As to the second: we'll email you the audit, and one follow-up two weeks later asking what you decided. After that, you only hear from us if you ask. We don't run a newsletter and we hate spam as much as you do.